In order to increase your Adsense revenues, you have to understand and use all Adsense offers. These offers include Adsense for content, Adsense for search and Adsense for referrals.
1. Adsense for content
- Ad units : contain either text ads, image ads, or both. The ads are targeted to the content of your page using contextual and placement targeting
- Link units : display a list of topics that are relevant to your page. When users click a topic, they're brought to a page of related ads
With Adsense for content, your revenues are calculated on the basis of Pay Per Click.
2. Adsense for search
It ffers your users site search or web search while earning revenue from ads relevant to their search terms. That means if your readers do some search in the search box of Google provided by adsense and they will be led to a search result page which displays their search result together with some Adsense Ads and if they somehow click on any one of the Adsense ads, you will also get paid by google on the basis of PPC.
3. Referrals
Earn more by referring users to useful products and services provided by Google or Google's partners. When your readers click on the ads and sign up or use the products/services from the ads, Google pays you accordingly.
The best thing is the have all of these Adsense offers in your blog/site. To use all these offers, sign into you adsense account (If you don't have one yet, read my previous blog on "How to start Google Adsense") --> Adsense setup --> Get Ads. Then you will see a list of the 3 offers.
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